Platform architecture

One client record.
Every workflow.

Valentry connects the daily command layer, practice operations, product-specific client service, documents, reporting, directories and configurable workflows without breaking the advice trail.

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OverviewDashboard · mailbox · diary
PracticeClients · cases · renewals
Client ServicesProducts · services · ownership
CustomiseBuild · users · settings
Full module map

Wide enough for the whole practice. Precise enough for the next task.

The architecture below combines case management, AI analysis and the wider CRM modules that run the complete Valentry operating environment.

01 / Overview

Start every day with context.

Dashboard, mailbox and diary bring urgent work, meetings, cases, client queries and compliance attention into one operating view.

Core architecture
Core scope

Dashboard

A priority-led view of open cases, approaching renewals, workload and urgent FICA or FAIS attention.

Core scope

Mailbox

Connected Outlook or Google mailbox experience with messages and attachments kept close to the relevant client or case.

Core scope

Diary

Upcoming meetings, open work, reminders, queries and calendar items in one planning view.

Core scope

Notifications

In-product and important email notifications for assignment, information requests, analysis, reviews, reports and closure events.

02 / Practice

The commercial and operational core.

A complete view of clients and the work around them — with the filters, evidence, timing and management reporting a brokerage needs to scale.

Core architecture
Core scope

Clients

Client 360 profiles linking identity, advisers, policies, cases, documents, compliance, activity and cross-sell opportunities.

Core scope

Cases

Guided creation, drafts, unique case numbers, ownership, status, comments, information requests, reviews and closure.

Core scope

Documents

A categorised vault for FICA, FAIS, policy schedules, wording, endorsements, quotations, valuations, claims history and supporting evidence.

Core scope

Renewals

Daily countdown views across 30, 60 and 90-day horizons with readiness, ownership and missing-information signals.

Core scope

Reporting

Filtered operational, client, compliance, workflow, adoption and management reporting from the data already in the platform.

Core scope

Campaigns

A working canvas for strategies, segments, notes, lead tracking, feedback and performance.

Core scope

Commissions

Commission splits, tracking, variances and reconciliation in the same platform, reducing reliance on a separate tool.

Cases / saved view builderIllustrative filter set
CommercialRenewalAwaiting informationAssigned to meDue in 14 daysAI analysis completeReport not finalFICA outstanding
03 / Client Services

A precise lane for every client request.

Teams can see all work together, then move into product and service-specific queues without losing the shared client context.

Core architecture
Core scope

All cases

A single cross-product queue with search, saved views, ownership, priority, due dates, status and blockers.

Core scope

Product-line queues

Dedicated views for life, invest, medical aid, gap, funeral, short-term and other configured product lines.

Core scope

Service types and lines

Route each request to the exact service type and service line so work can be filtered and reported accurately.

Core scope

Collaboration

Internal, organisation, reviewer or client-visible comments and information requests stay linked to the case.

Core scope

Reviews and approvals

Reviewer decisions, quality scores, compliance concerns and notes stay attached to the correct analysis version.

Core scope

Client portal

Clients can submit work, respond to information requests, follow progress, view approved results and download permitted reports.

04 / Add-ons

The expansion layer.

Valentry moves beyond record-keeping into intelligent assistance, workflow automation, digital signing and learning — all connected to the same client record.

Connected suite
Core scope

Valentry AI Automation

Connected mailbox intake, document context, routing, task creation and communication preparation.

Core scope

Valentry Chatbot

Tenant-aware assistance for practice data, approved reference material, product research and financial-services questions.

Core scope

Valentry Sign

Signing workflow with review, reminders, status and signed files returned to the right client and case.

Core scope

Valentry Train

Learning centre for products, sales, service, compliance and internal practice knowledge.

05 / Directory

The reusable knowledge of the practice.

Instead of scattering provider details, product knowledge, assets and communication material across folders, keep them accessible to the people who use them.

Core architecture
Core scope

Insurers

Contact details, broker codes, departments, escalation routes and operational notes.

Core scope

Team details

Employee and broker information, roles, product responsibilities and contact details.

Core scope

Products

Product lines, product types, providers, use cases and fit guidance.

Core scope

Branding

Value propositions, letter-of-introduction material, approved assets and brand guidance.

Core scope

Templates

Sales templates, welcome letters, touchpoints, service communications and approved client wording.

06 / Customise

Fit the platform to the practice.

Use role, organisation and workflow configuration to create a consistent operating model without forcing every brokerage into an identical process.

Core architecture
Core scope

Build

Configure case types, dynamic fields, required documents, workflows, prompts, schemas and report mappings.

Core scope

User creation

Create or invite users, associate organisations, assign roles and manage access.

Core scope

Settings

Organisation branding, notification preferences, analysis settings, templates and operating rules.

Core scope

Help

FAQs, contextual guidance, support routes and clear contact information.

Core scope

Administration

Manage master data, prompts, schema versions, report templates and background processing.

Core scope

Operational monitoring

Monitor document, analysis, report and notification jobs with appropriate retry and audit controls.

Search without losing context

The case view should answer a precise question in seconds.

Search and filtering are first-class product functions: case number, client, policy, claimant, organisation, document, status, workflow, product, assigned user, dates, analysis status and report state.

Examples of real questions.

01
Which commercial renewals are due in 30 days?

Filter product line, case type, date horizon, owner and readiness.

02
Which advice cases are waiting on the client?

Filter status, information request, due date and assigned adviser.

03
Which completed analyses do not have a final report?

Combine analysis status, review state and report status.

04
Where is compliance evidence incomplete?

Use client, product, document category and FICA or FAIS flags.

11Recommended case states, from Draft through Closed and Cancelled.
07Core analysis states, with more detailed progress visible separately.
A saved view becomes an operating habit.Teams should not rebuild the same filters every morning. Views can become repeatable queues for advisers, administrators, reviewers and management.
Designed around roles

Everyone sees the work they are responsible for.

Standard users, reviewers, administrators and organisation administrators have different responsibilities. The interface should expose the right controls without turning every user into a platform administrator.

Standard user

Capture, manage and complete client work.

Create cases, upload documents, track progress, view results, comment, respond to requests and generate permitted reports.

Focus: the client and assigned work
Reviewer

Control analysis quality and advice readiness.

Review documents and AI outputs, request information, approve or reject, record quality concerns and finalise permitted reports.

Focus: judgement, quality and evidence
Organisation & platform admin

Configure and govern the operating system.

Manage people, organisations, roles, workflows, prompts, schemas, report templates, credits, jobs, branding and audit visibility.

Focus: configuration and control

See your brokerage inside one operating system.

Bring your current process to the demo. Valentry can be shown through the exact client, case, renewal, compliance and reporting questions your team deals with every day.

Purpose-built for insuranceHuman-reviewed AIConnected by design